Facebook offers great potential for businesses and consumers to interact. Similar to a subscriber email service, people voluntarily choose to receive updates from your business, about your business. Why? With so much advertising all around us everywhere we go, why would we choose to receive social media updates from a company in the same space where we interact with our friends and whānau? We do it because they add value There are plenty of very successful businesses with struggling social media pages. They treat Facebook, Twitter, and Instagram the same way they do TV, radio or a newspaper. They plug…

Facebook’s home page proudly declares “Sign Up – It’s free and always will be.” If you only want a personal page to keep in touch with family, friends and surreptitiously see what other people who went to high school with you are doing now, then that statement is 100% correct. It’s a different story if you want to market your business on Facebook. In truth, if you want a loyal following for your business or brand that drives sales and exposure, then Facebook isn’t free. It costs time and money to build a social media page that you can use…

Lots of businesses use Facebook. They should. It’s a fantastic way to advertise products or services and engage with customers. But many businesses who use Facebook do not use it effectively or to its fullest potential. To help you get the most out of Facebook for your business, here are Manu Media’s top 5 digital marketing tips. 1. Know Your Audience Who your audience is will determine which social media you should use, your language, style, content, how often, and the times you post.As a business owner, you should already know who your ideal customer is. To help you out,…